Let Ambie help you enhance your perfect hotel guest experience through our personalised, curated music playlists. Whether you’re an independent hotel, or part of a global chain, we understand the power of music in building your brand and reputation, and ultimately driving revenue.
Ambie is not a one-size-fits-all product; we’re a unique blend of human expertise merged with smart technology that delivers a personalised music solution for each of our customers, with zero hassle.
Tailor the sound profile for each location
Monitor and manage your sites from one place
24/7 support and training for all your teams
“Ambie is so easy to use. The setup was simple and painless, and the playlists were so spot-on that we can now just sit back and let the music play.”
Thomas Greenall, CEO at Bespoke Hotels
The experience your guests have in your venue is everything. Their guest experience, whether positive or negative, will determine...
Music is a powerful tool to engage guests and create a desired experience, as it lifts their mood, evokes emotion and creates a positive, tailored atmosphere. When customers feel a certain way, it impacts their behaviour and spending patterns, therefore hotels need to make every effort that the overall experience is engaging and memorable, both on a tangible and intangible level.
Each space within a hotel is designed for its own unique purpose. The right music will have a positive impact on customer behaviour, retention rates, peoples’ moods and ultimately, the overall experience. Ambie believes that music needs to be geared towards the certain target audience a space is trying to attract, as different playlists can create very different results and transactional differences. When the same music is played within all areas concurrently, there’s no breaking up spaces and differentiating the reasons for being in each of them.
There are multiple steps when it comes to music curation for Ambie’s hotel customers which are very intricate. Firstly, the Curation Team gets to know the customer - brand values, USPs, customer demographics, trading patterns etc. Then Curation Team creates various on-brand playlists, as well as uses bespoke technology tools to fine-tune lists to prevent many track repeats, so Ambie’s curators can tweak the schedule or add more tracks accordingly.
Hotels should have multiple playlists at a time which are played in dedicated time slots. On average, every venue should have 5-7 playlists at a time with about 300-400 songs in each, which are updated on a monthly basis. It is advisable for 15-30% of each playlist to be updated and songs to be rotated.